Snapchat: A New Mobile Challenge for Storytelling


Talya Minsberg, a social media editor, describes one of The Times’s latest social experiments: using Snapchat to tell stories.

Source: www.nytimes.com

‘For starters, once you really take a look at Snapchat, you realize that most of your preconceived notions of the mobile app are false. There are really creative individuals and organizations making some pretty compelling stories on Snapchat, and watching a story on Snapchat is less passive than you may think. When you are watching a story, you have to hold your finger down on the screen.’

 

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