Film’s ultimate storyteller. Jeff Gomez in NZ


“The art form is that early on, you’re designing the story to be reinforced in different ways on different media platforms,” Gomez says.

“You’re investing so much money in this initial product, but you want it to last longer than the old school, when everyone went to the movie and that was it.” And when the narrative isn’t there, or isn’t valid, an audience will notice

Source: www.stuff.co.nz

See on Scoop.itTracking Transmedia

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